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Our Guiding Principles

Consumers
Our customers’ well-being is our highest priority. In everything we do, our guiding principle is to provide safe, superior quality products that enhance customers’ health and well-being.

Nature and Science: Our Formulation Philosophy
We respect nature’s intelligence. Our bodies continually seek equilibrium and a healthy balance. We believe many health concerns arise out of structure and function imbalances related to poor nutrition, stress and pollutants in our environment and that carefully chosen nutritional compounds can support this healthy equilibrium. We study science. We base our formulations on a deep understanding of the underlying mechanisms our bodies use to maintain balance. We choose scientifically optimal nutrient forms and potencies that work at the cellular level to bring the body’s interdependent systems into balance. We call this unique formulation strategy Bio-Alignment™.

Quality
We honor the trust our customers place in us with an unwavering commitment to the highest standards of quality. Our Quality Control team rigorously tests our products to ensure they meet our specifications.

Advocacy
We are advocates for a wellness revolution. We call for a radical change in the way our communities think and act about health. We stand for a new health care model focused less on disease care and more on early intervention to address metabolic structure and function imbalances that can impact wellness. This new model called SystemiCare® embraces the health enhancing value of nutritional compounds the body already recognizes. We call this shift to a more in-depth, holistic view of health, the wellness revolution and it is gaining momentum as a social movement. New scientific studies continue to validate the benefits of nutrition, a healthy lifestyle and diet. More consumers are taking a proactive role in their health. Leaders in medicine are championing a new integrative model combining serious nutrition with the best of other disciplines to deliver optimal health. These developments mean that each of us has more opportunities than ever to enhance our personal well-being and vitality.

Innovation
We foster innovation. Our vision of a healthier world inspires us to seek and bring to market innovative new compounds to advance the wellness revolution and offer our customers a better quality of life.